Advertise on Hulu, Netflix & Disney+ With AdLever

With AdLever, your ad can show on Hulu, Netflix, Disney+ and other streaming services without you buying each one separately. You choose the audience, from your own customer list or from 600+ audience attributes, and AdLever delivers your ad to those households on the services they watch. Campaigns start at about $26 a day.

Can I advertise on Hulu, Netflix and Disney+ with AdLever?

Yes. AdLever places ads across premium streaming services, which can include Hulu, Netflix, Disney+, Peacock, Paramount+ and Roku.

You don’t open an account with each service. You set up one campaign in AdLever, and it reaches your audience across the services they use.

How does AdLever decide where my ad shows?

It starts with the audience, not the service.

You choose the audience. Upload a customer list, or build an audience from 600+ attributes such as location, income, home ownership and presence of kids.
AdLever matches it to households. Lists match to verified households at a rate above 90% on average.
Your ad follows those households. It is delivered on the devices of the people who live there, on whichever streaming services they watch.

So where your ad shows depends on what your audience watches. A household that watches Hulu on Monday and Netflix at the weekend can see your ad on both.

The industry name for this is addressable TV advertising.

Which streaming services can AdLever ads show on?

AdLever delivers across premium streaming services, live TV and sports, streaming cable, and ad-supported services. That can include Hulu, Netflix, Disney+, ESPN, Peacock, Paramount+, Tubi, Pluto TV and Roku.

The same audience can also see your ad in online video and in display ads on websites and apps. The channels page shows the current list.

Can I choose a specific service?

You choose the kind of placement: streaming TV, premium video or display. You can combine them and set how often each one runs.

You don’t pick a single app, a program or a time slot. What you choose is who sees the ad.

Why choose the audience and not the service?

Because your customers don’t stay on one service.

If you buy one service, you reach your customers only when they happen to be there. You also pay to reach everyone else on that service, including people far outside the area you serve.

When you choose the audience:

Less of your budget is wasted. It goes to the households you picked.
The right homes see your ad more often. The same household can see it on several services.
You manage one campaign. One audience and one budget cover every service.

A roofer can reach homeowners in the ZIP codes they serve. A restaurant can reach nearby families. A shop can reach the people already on its mailing list. AdLever campaigns average 6× the industry click-through rate.

What does it cost?

Campaigns start at about $26 a day for 1,000 households at the lowest frequency. That covers every service those households watch, not one service alone.
The cost rises with the number of households and how often they see the ad.
Your own list costs nothing extra to use. An audience built from AdLever data costs $0.25 per record.
No platform fee on the Core plan.

The estimator on the pricing page shows the cost for your audience size.

How is this different from buying from Hulu or Disney directly?

Disney sells ads on Hulu and Disney+ through its own self-serve tool. You target by ZIP code, age, gender, interests and the type of show, and your ad runs on Disney’s services. Netflix sells ads through its sales team and large ad-buying platforms, and does not publish a self-serve option for small businesses.

AdLever is different in two ways:

Who sees the ad. You can reach your own customers, or a specific kind of household, and not only a broad age or interest group.
Where it runs. One campaign covers many services, so you don’t set up each one separately.

If you want to reach specific households wherever they watch, that is what AdLever is built for.

What AdLever doesn’t do

It doesn’t guarantee a specific service. Delivery follows your audience, and availability varies by campaign and location.
You don’t pick a program or a time slot. You pick the audience.

Do I need a TV commercial?

You need a video ad. If you don’t have one, you can generate one in AdLever from your logo, photos and website, and review it before it runs.

Next step

Book a demo and we’ll build a sample audience for your business, or estimate a campaign on the pricing page.

Frequently Asked Questions

Can I advertise on Hulu with AdLever?

Yes. AdLever delivers your ad to the households you choose on the streaming services they watch, which can include Hulu. You don’t need a separate Hulu account. Campaigns start at about $26 a day.

Can a small business advertise on Netflix?

Netflix does not publish a self-serve option for small businesses. With AdLever, a small business can reach households that watch Netflix, because Netflix can be among the services where ads are delivered, depending on availability.

How do I advertise on Disney+?

With AdLever, you choose the audience and your ad is delivered across the streaming services those households watch, which can include Disney+. You don’t need a separate Disney+ account.

How much does it cost to advertise on Hulu?

With AdLever, campaigns start at about $26 a day for 1,000 households. That covers the services those households watch, which can include Hulu, and not Hulu alone. The cost rises with the number of households and how often they see the ad.

Can I choose which streaming service my ad runs on?

On AdLever you choose the audience and the kind of placement, and the ad follows those households across the services they watch. No single service is guaranteed.

Do I need a customer list?

No. You can upload a customer list or build an audience from 600+ audience attributes such as location, income, home ownership and presence of kids.

Try AdLever before you sign up.

How to Advertise on Hulu, Netflix and Disney+ With AdLever